Our dealer in Caldwell, Idaho – Ag Equipment, Inc. – delivered a 1355H vertical feed mixer this week to Si-Ellen Farms in the Magic Valley in Idaho. Si-Ellen Farmsruns eight feed mixers currently, and this is their first Roto-Mix. Si-Ellen Farms, based in Twin Falls, Idaho has three Dairies – Si-Ellen Dairy (milking 7,500 cows), Red Clover Dairy (milking 3,500 cows), and White Clover Dairy (milking 4,000 cows).
(Photo: Pictured L to R, Todd Smith, Ag Equipment, Inc., Mike Roth, Si-Ellen Farms, and Mark Dewitt, Ag Equipment, Inc.)
We wanted to let you know that we’ll be at a couple of farm shows next week.
- We’ll be at the United Dairyman of Idaho farm show Nov. 6-8 in Boise, Idaho.
- We’ll also be at the Far West Equipment Dealers Association Nov. 6-8 in Phoenix.
If you’re around and want to talk about feed mixers, come see us!
The 2013 Roto-Mix National Dealer Meeting was held March 16-19 in historic Dodge City, Kansas, where the exclusive preview of several new products were demonstrated to the many dealers who attended from across the country including some from Canada, Mexico and Japan.
The event was well scheduled with dealer training, research results, product information and finished with an awards banquet where the Roto-Mix 2012 Dealer Of The Year was awarded to Ag Equipment, Inc. of Caldwell, Idaho. Todd and Kimi Smith received the award from company President, Mike Hilderbrand and General Manager, Kevin Zahrt. Regional Sales Excellence Awards were given to the following dealerships: SS Equipment with eleven stores in Oregon and Washington of the northwest region; Bill’s Volume Sales with three stores in Nebraska and Colorado of the high plains region; Lytton Farm Equipment, Lytton, Iowa, of the midwest region; Empire Tractor with five stores in western and central New York of the northeast region; and Walnut Grove Auction Sales, Inc. of Roebuck, South Carolina, of the southeast region.
Activities began Saturday night with an informal reception followed by an evening of excitement as Roto-Mix, again, was host to Championship Bull Riding at the United Wireless Arena. The Roto-Mix CBR Dodge City Shoot-Out featured some of the best bull riders in the world and will be televised nationwide at a later date on Fox Sports.
After a plant tour on Sunday, the two-day main meeting started Monday morning at the Magouirk Conference Center beginning with an informative business meeting. Dealers and company staff reviewed results of a recent dealer survey, updates on company strategy and a customer-driven, new product development process was reviewed. A dealer advisory council was appointed and met for the first time. The council elected as their chairman, Bill Pullen of Bill’s Volume Sales, a feed mixer dealer with 50 years experience. Several training seminars were conducted and valuable dealer perspectives were received.
For several decades, Roto-Mix has been a leader in the manufacture of livestock mixing and feeding equipment, compost mixing equipment and manure spreaders. The company was founded in Dodge City, Kansas, and has a history of leadership and innovation. As a major livestock mixer and feeder equipment manufacturer, Roto-Mix, LLC has multiple manufacturing facilities as well as retail locations with more than 150 dealers providing local sales and service in the U.S. and sales in more than 35 international markets.